@sei.come.sei: [Sara Blakely] started Spanx with just $5,000 in savings and no outside investments. She shares how she broke Spanx into retail and made it a popular shapewear brand through innovative and grassroots marketing strategies, including personally pitching the product to buyers and influencers. Spanx became a billion-dollar company without spending money on traditional advertising, relying instead on word-of-mouth and media buzz. This captivating story showcases Sara's relentless hustle, creative marketing, and the incredible journey of transforming a simple idea into a global phenomenon. #sarablakely #sei #findyourgenius

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Friday 02 August 2024 22:02:24 GMT