@high_tech02: The infographic you provided outlines the key milestones and developments that have positioned Lidl as a potential competitor to Amazon in the cloud market. Here are some key takeaways: Shared Origins: Both companies started as relatively small businesses with a focus on a specific niche. Amazon began as an online bookstore, while Lidl was a discount supermarket chain. Internal Cloud Development: Both companies recognized the need for robust cloud infrastructure to support their growth and manage large amounts of data. They developed their own internal cloud services to meet these needs. Expansion into External Markets: Amazon was the first to offer its cloud services to external customers through Amazon Web Services (AWS) in 2006. Lidl followed suit in 2022 with the launch of StackIT. Focus on Cybersecurity: Both companies have made significant investments in cybersecurity to protect their customers' data. Amazon acquired XM Cyber in 2021, while Lidl launched Schwarz Digits to consolidate its IT and digital services. Latest Developments in AI: Both companies are actively investing in artificial intelligence (AI) to enhance their cloud offerings and provide additional value to customers. Key Differences: While both companies share a similar trajectory, there are some key differences to consider: * Core Business: Amazon's core business is e-commerce, while Lidl's is retail. * Market Focus: Amazon has a global presence, while Lidl is primarily focused on Europe. * Cloud Services: AWS offers a wider range of cloud services than StackIT, which is still in its early stages of development. Overall, the infographic suggests that Lidl has the potential to become a significant player in the cloud market. However, it remains to be seen whether it can compete effectively with Amazon, which has a significant head start and a much broader range of cloud services. Would you like to explore any of these points in more detail?

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Friday 30 August 2024 10:07:54 GMT