@pinkponycreative: Have you tested your logo? 🤔 Well you need to, before you finalise the design. Here are my top tests to work through; 1. Scalability: Is your logo clear and readable from close up and afar? If not, make variations of your logo so that you can ensure best readability and legibility for the logo. 1. Balance: Is your logo balanced? Does one part out weigh and draw more attention than the other? Make sure your logo has visual balance and one side, top or bottom doesn’t feel ‘heavier’ than the other. 3. Adaptability. This is a big one, can you logo be inverted? Can it be placed on alternative color palettes from the brand palette. Does it work on the darkest brand colour and ALSO the lightest brand colours. Does your logo pass the test? ✅❌ #visualidentity #logodesign #logo #logomaker #logotest