@datrysiadmedia: It’s not about social media. It’s about #communication And that’s something your #business is going to need — forever. People treat content like it’s a campaign. A temporary job. Something they’ll “get around to” when things settle down. But things never settle, do they? And while you wait for the right time, the right setup, the right gear… Your customers stop hearing from you. The worst part? No one even realised you have gone quiet. Because you hadn’t shown up enough in the first place. Personally, once I realised content wasn’t about going #viral or “being an influencer”… it got easier. I stopped trying to #impress people and started having real #conversations Now, I think of content as a tool — one that keeps me connected to the people who matter most. Communication isn’t a trend. It’s a foundation. The format will change — video, audio, AI, whatever’s next — but the need to stay connected won’t. So the real question is: Are you building a business that speaks… or one that stays silent? #Content #Wales #Cardiff

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