@ellenmackenzieee: Strategy isn’t about cheap hacks 🚫 The secret to unlocking viral videos will always come back to ONE thing - no matter how many times Instagram changes this damn algorithm 😉 Your audience. Stop being selfish and start putting your audience at the heart of every content decision. Instead of doom scrolling looking for content ideas, come back to your audience. What are THEY struggling with? What do they need to hear? How can you relate to them? Inspire them? Make them laugh? This is the first simple secret to increasing your reach and engagement on instagram The second? Be consistent 🔥 Remember, results don’t happen overnight. Don’t let one “flop” stop you. It’s not about the individual performance of one video, it’s the compounding effect of many 🚀

Ellen | Social Media Manager

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Region: NZ

Friday 23 May 2025 19:30:23 GMT