@mastersofscale: When wildfires tore through Los Angeles in early 2025, Baby2Baby was ready to respond — fast. At Masters of Scale Live in LA, co-CEOs Norah Weinstein and Kelly Sawyer Patricof sat down with Jeff Berman to share how they tapped years of experience scaling their nonprofit to help families in their hometown during a moment of crisis. They also revealed how a single annual fundraising gala powers over 60% of their operating budget — a reminder that behind every swift mobilization is years of intentional work, preparation, and community support. Watch the full conversation at the link in our bio.