@ritual: Someone get this woman a new vision board, ASAP. The vision for Ritual has always been to set higher standards for women’s health — no compromises, no shortcuts. And when it comes to standards, whose are higher than Serena Williams’? She’s an inspiration, not just as the GOAT athlete, but as a powerful mother. Serena shares our dedication (some say obsession) to knowing exactly what goes into your body. We’re ready to keep changing the game together. #womenshealth