@heidi_beauty_coach: Let’s be real — the industry isn’t “oversaturated.” It’s just full of people saying the same thing. When you learn how to talk about what makes you different — your touch, your vibe, your results — that’s when the right clients start finding you. Start standing out by sounding like you. Follow for more real talk when it comes to building your spa. #estheticianmarketing #soloesthetician #beautybusinesscoach #esthietips #bookedandbusy