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Monday 24 November 2025 07:10:55 GMT
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The Vision Iconic was unveiled by Mercedes‑Benz in October 2025, as a statement of future design direction and technology for the brand.  It is an electric-vehicle (EV) concept, combining heritage styling cues with advanced EV / autonomous tech.  The car draws heavily on Art Deco design and 1930s automotive styling, particularly from models like the Mercedes‑Benz 540 K Autobahn Kurier (1938) and the later 300 SL era.  The interior features a “Zeppelin” floating glass dashboard, deep-blue velvet seating, brass/metal accents and a mix of analog + digital instrumentation dubbed “hyper-analog”.  Technological innovations showcased: Solar module/solar paint coating on the body to generate extra range via sunlight.  Neuromorphic computing (brain-inspired architecture) to reduce energy use for autonomous driving systems.  Steer-by-wire (no mechanical steering column) combined with rear-wheel steering, aiming for luxury + agility.  Level 4 autonomous driving capability (expected in certain conditions) as part of the concept’s vision.  --- Design & Styling Details Exterior: Long hood, sweeping roofline, minimalist rear – an homage to 1930s luxury coupes.  The grille is re-interpreted: chrome frame, smoked-glass mesh, integrated lighting contours—a “digital” take on Mercedes’s historic vertical grille.  The color and finish play a strong role: ultra-gloss black body for dramatic effect, large wheels, simplified surfacing.  Interior: Instead of typical screens everywhere, Mercedes leans into tactile elegance: velvet bench seats, straw marquetry flooring, analog-style clocks plus digital functions integrated in the glass “Zeppelin”.  The lounge-like cabin is built for an era of autonomous driving: relaxed, premium, material-rich.  --- Technology & Innovation Solar Paint / Solar Modules: The body can integrate thin photovoltaic coatings to harvest solar energy. Under ideal conditions, Mercedes claims this could add thousands of kilometres of range per year.  Neuromorphic Computing: Using brain-inspired processing to reduce energy consumption of AI/autonomous systems by up to around 90% (in theory) compared to current chips.  Steer-by-Wire + Rear-Wheel Steering: No mechanical steering column, allowing for more interior freedom and agility despite large size.  Autonomous Driving (Level 4): The concept indicates that the car can drive itself under certain conditions without human input. While not fully detailed, it’s part of the concept’s purpose.  --- Significance & Purpose The Vision Iconic isn’t just a show-car for fun: it signals where Mercedes sees its future design and luxury EV direction going — blending heritage with high technology.  It acts as a design language preview, meaning many styling cues and innovations will likely filter down into future production models, even if this exact shape never hits showrooms. Reddit commenters note that the massive grille and luxurious materials may appear in future sedans or coupes.  It highlights Mercedes’s ambition in sustainability + digital luxury: the solar technology, neuromorphic computing, and lounge-style cabin point to new luxury definitions beyond horsepower. --- Will It Be Produced? Most likely: No — as a concept car it is more of a statement piece than a near-production model. Many of its proportions, materials, and technology are extreme or experimental. That said, elements of its design could appear in upcoming Mercedes-Benz models (especially EVs) in the 2026-2030 timeframe. Model-specific details (powertrain, battery, production feasibility) remain undisclosed. If you’re watching for when the “look” might arrive: news sources highlight that this concept previews the next-gen S-Class/EV equivalents.  --- My Thoughts  I find the design refreshingly bold: taking luxury cues from the past (1930s opulence) and combining them with future-tech feels like a compelling direction rather than just “more screens everywhere”. #MercedesBenz #VisionIconic #MercedesVisionIconic #FutureLuxury #ElectricDream
The Vision Iconic was unveiled by Mercedes‑Benz in October 2025, as a statement of future design direction and technology for the brand. It is an electric-vehicle (EV) concept, combining heritage styling cues with advanced EV / autonomous tech. The car draws heavily on Art Deco design and 1930s automotive styling, particularly from models like the Mercedes‑Benz 540 K Autobahn Kurier (1938) and the later 300 SL era. The interior features a “Zeppelin” floating glass dashboard, deep-blue velvet seating, brass/metal accents and a mix of analog + digital instrumentation dubbed “hyper-analog”. Technological innovations showcased: Solar module/solar paint coating on the body to generate extra range via sunlight. Neuromorphic computing (brain-inspired architecture) to reduce energy use for autonomous driving systems. Steer-by-wire (no mechanical steering column) combined with rear-wheel steering, aiming for luxury + agility. Level 4 autonomous driving capability (expected in certain conditions) as part of the concept’s vision. --- Design & Styling Details Exterior: Long hood, sweeping roofline, minimalist rear – an homage to 1930s luxury coupes. The grille is re-interpreted: chrome frame, smoked-glass mesh, integrated lighting contours—a “digital” take on Mercedes’s historic vertical grille. The color and finish play a strong role: ultra-gloss black body for dramatic effect, large wheels, simplified surfacing. Interior: Instead of typical screens everywhere, Mercedes leans into tactile elegance: velvet bench seats, straw marquetry flooring, analog-style clocks plus digital functions integrated in the glass “Zeppelin”. The lounge-like cabin is built for an era of autonomous driving: relaxed, premium, material-rich. --- Technology & Innovation Solar Paint / Solar Modules: The body can integrate thin photovoltaic coatings to harvest solar energy. Under ideal conditions, Mercedes claims this could add thousands of kilometres of range per year. Neuromorphic Computing: Using brain-inspired processing to reduce energy consumption of AI/autonomous systems by up to around 90% (in theory) compared to current chips. Steer-by-Wire + Rear-Wheel Steering: No mechanical steering column, allowing for more interior freedom and agility despite large size. Autonomous Driving (Level 4): The concept indicates that the car can drive itself under certain conditions without human input. While not fully detailed, it’s part of the concept’s purpose. --- Significance & Purpose The Vision Iconic isn’t just a show-car for fun: it signals where Mercedes sees its future design and luxury EV direction going — blending heritage with high technology. It acts as a design language preview, meaning many styling cues and innovations will likely filter down into future production models, even if this exact shape never hits showrooms. Reddit commenters note that the massive grille and luxurious materials may appear in future sedans or coupes. It highlights Mercedes’s ambition in sustainability + digital luxury: the solar technology, neuromorphic computing, and lounge-style cabin point to new luxury definitions beyond horsepower. --- Will It Be Produced? Most likely: No — as a concept car it is more of a statement piece than a near-production model. Many of its proportions, materials, and technology are extreme or experimental. That said, elements of its design could appear in upcoming Mercedes-Benz models (especially EVs) in the 2026-2030 timeframe. Model-specific details (powertrain, battery, production feasibility) remain undisclosed. If you’re watching for when the “look” might arrive: news sources highlight that this concept previews the next-gen S-Class/EV equivalents. --- My Thoughts I find the design refreshingly bold: taking luxury cues from the past (1930s opulence) and combining them with future-tech feels like a compelling direction rather than just “more screens everywhere”. #MercedesBenz #VisionIconic #MercedesVisionIconic #FutureLuxury #ElectricDream

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